The Complete Dental Social Media Calendar for 2023

If your dental practice is using social media to stay in touch with your clients and the community at large, we have just the resource for you! By using this *mostly* complete dental office social media calendar post ideas for 2023, you can routinely provide informative content, dental facts for social media, important dates, and updates about your clinic. A well-planned social media calendar will connect you with both current and new patients and enhance your reputation online.

Be sure to bookmark this page because we will routinely be updating this resource throughout 2023.

January 1, 2023

Last Updated: June 6, 2023


A dental social media calendar with a clock and teeth icons.

A Curated List of Dental Social Media Posts for the New Year


The team at Circulation Dental has scoured the internet to curate a social media calendar for dentists exclusively for the year 2023 that touches on a wide range of subjects and themes. The goal of our calendar is to keep you organized and on schedule so you can concentrate on what's important: giving your patients the best dental treatment possible. We've done the hard work, so you don't have to!

You'll discover a variety of holidays, dental awareness days, dental-related observances, and other events in this resource so that you can draw ideas for your social media postings and customer interactions. Additionally, in our full month-by-month posts, we will provide best practices for using each social media network and suggestions and strategies for producing exciting and engaging material for every dental holiday.

You may schedule your social media posts in advance using this calendar as a reference, allowing you to plan ahead and always have new information to share with your followers. This calendar is a useful tool that can help you maintain contact and engagement with your patients throughout the entire year, whether you work alone or as a member of a bigger dental team.

We will be making regular updates this calendar, so be sure to bookmark this page and check back regularly for updates and new dental facts for social media.


How to Use this Dental Holidays Calendar


To get the most out of this social media calendar, we'd like to outline a few steps below for how to use it effectively:

Give the updated calendar a quick review at the beginning of each month to get a sense of the upcoming themes, national dental holidays, observances, and key dates in the dental industry.

Remember that the calendar is not set in stone. You can use it as a starting point to brainstorm ideas for your social media posts and guest touchpoints. Be inspired to create original content in your own unique voice and tone. Share relevant articles or blog posts, or highlight new patient offers, promotions, or company-specific events.


Consider using automated software to plan and post your social media posts in advance. Many social media platforms, including Facebook and Instagram, have scheduling tools that allow you to set up your posts well in advance so you can "set it and forget it".


Consistency is key so try to be so with your posting frequency and style/tone. It's essential to keep your followers engaged, but you don't want to overwhelm them with too many posts too often. Aim for a balance that works for your unique practice and client base.


Listen to feedback and mix it up! Use insights from your social media platforms' reporting tools to understand which posts get the most response from your community and why. Then you can schedule and adjust your plan accordingly.


By following these tips and using this calendar as a guide, you'll be able to effectively use social media to stay connected with your patients and build your dental practice's online presence.


How Frequently Should Your Dental Office Post to Social Media?


Through social media, dental practices can stay in touch with their clients and the general public, yet figuring out how frequently to post can be difficult. The number of posts will vary depending on the practice's size, the content offered, and the preferences of the intended audience. Generally, it is possible to post more regularly if the information given is worthwhile, exciting, and engaging. In contrast, it is preferable to delay posting if creating quality content is difficult if the audience is not responding to the content.

Another crucial aspect to take into account is the practice's size. Small dental teams or solo practitioners might have less time to dedicate to social media than bigger practices, so it's critical to plan your posting schedule and make the most of your available time. Varying social media networks also have different standards for publishing frequency. While Facebook and Instagram tend to move more slowly, and users may want to see fewer posts from a single account, Twitter is recognized for its fast-paced nature, and users are used to seeing a high frequency of posts.

Another crucial aspect to take into account is the practice's size. Small dental teams or solo practitioners might have less time to dedicate to social media than bigger practices, so it's critical to plan your posting schedule and make the most of your available time. Varying social media networks also have different standards for publishing frequency. While Facebook and Instagram tend to move more slowly, and users may want to see fewer posts from a single account, Twitter is recognized for its fast-paced nature, and users are used to seeing a high frequency of posts.

Social Media Post Ideas for Dentists: National Dental Holidays and Fun Dental Facts

*Please note that some national holidays vary by region. For example, National Tooth Fairy Day falls on August 22nd in the US and February 28th in the UK. Although we have done our best note this in our list, we recommend a quick Google search to confirm your region's dates before posting.


January


January Month and Week-Long Celebrations

  • National Blood Donor Month
  • National Mentoring Month
  • National Poverty in America Awareness Month
  • Medical Group Practice Week (4th Monday in January)
  • Get Organized Month
  • International Creativity Month

Individual Days and Dental Holidays

  • January 1st - New Years Day
  • January 6th - Apple Tree Day
  • January 8th - Elvis Presley's Birthday
  • January 11th - National Milk Day
  • January 14th - National Compliment Day
  • January 25th - Fluoride Day
  • January 26th - Dental Drill Appreciation Day
  • January 29th - National Puzzle Day

Other Post Ideas for January

  • New Year's Resolutions for Your Oral Health
  • Winter Photo Challenge
  • Cozy Winter Recipes
  • ... plus five more with full descriptions and recommendations in our full January Social Media calendar!

February


February Month and Week-Long Celebrations

  • Receding Gums Awareness Month
  • Black History Month
  • National Children's Dental Health Month
  • National Patient Recognition Week
  • National Heart Month
  • National Engineers Week
  • National Dental Assistants Recognition Week
  • Time Management Month
  • Cancer Prevention Month
  • Random Acts of Kindness Week

Individual Days and Dental Holidays

  • February 2nd - Groundhog Day
  • February 3rd - Give Kids a Smile Day
  • February 9th - National Toothache Day
  • February 14th - Valentine's Day
  • February 15th - President's Day
  • February 24th - National Gum Disease Awareness Day
  • February 28th - Tooth Fairy Day

Other Post Ideas for February

  • Make a Friend Day
  • Galentine's Day
  • Introduce a Key Staff Member
  • ... plus five more with full descriptions and recommendations in our full February Social Media calendar!

March


March month and Week-Long Celebrations

  • National Women's History Month 
  • National Nutrition Month
  • National Social Work Month
  • National Developmental Disabilities Awareness Month
  • National Sleep Awareness Week 
  • Dental Assistants Recognition Week (5-11)
  • National Craft Month 
  • Spring Month

Individual Days and Dental Holidays

  • March 3rd - World Wildlife Day
  • March 6th - National Dentists Day
  • March 8th - International Woman's Day
  • March 8th - National "No Smoking" Day
  • March 9th - False Teeth Day
  • March 17th - St. Patrick's Day
  • March 20th - Beginning of Spring
  • March 20th - World Oral Health Day

Other Post Ideas for March

  • March Madness Challenge
  • Spring Cleaning Challenge
  • National Crayon Day Contest
  • ... plus five more with full descriptions and recommendations in our full March Social Media calendar!

April


April Month and Week-Long Celebrations

  • National Autism Awareness Month
  • Easter Week (April 02-08)
  • National Poetry Month
  • Oral Cancer Awareness Month
  • National Dental Hygienist Week (April 3-9)
  • National Pet Month
  • National Humor Month

Individual Days and Dental Holidays

  • April 1st - April Fool's Day
  • April 7th - World Health Day
  • April 10th - National Siblings Day
  • April 16th - National Stress Awareness Day
  • April 22th - Earth Day
  • April 28th - National Superhero Day
  • April 30th - National Honesty Day

Other Post Ideas for April

  • Tax Day Post
  • National Tell a Story Day Challenge
  • National Hug A Friend Celebration
  • ... plus five more with full descriptions and recommendations in our full April Social Media calendar!

May


May Month and Week-Long Celebrations

  • National Mental Health Month
  • National Older Americans Month
  • National Physical Fitness and Sports Month
  • National Stroke Awareness Month

Individual Days and Dental Holidays

  • May 4th - Star Wars Day
  • May 5th - Cinco de Mayo
  • May 7th - World Laughter Day
  • May 10th - Mother's Day
  • May 21st - Eat More Fruits and Vegetables Day
  • May 29th - Memorial Day
  • May 31st - Smile Day

Other Post Ideas for May

  • National BBQ Month Challenge
  • Photography Challenge for National Photography Month
  • National Physical Fitness and Sports Month Challenge
  • ... plus five more with full descriptions and recommendations in our full May Social Media calendar!

June


June Month and Week-Long Celebrations

  • National Aphasia Awareness Month
  • National Cancer Survivors Month
  • National Safety Month
  • Fresh Fruits and Vegetables Month
  • National GLBT Pride Month
  • National Ocean Month, National Safety Month
  • Men’s Health Week (June 12-18)
  • Oral Health Month

Individual Days and Dental Holidays

  • June 7th - Global Running Day
  • June 8th - World Ocean Day
  • June 18th - Father's Day
  • June 14th - Flag Day
  • June 19th - Juneteenth
  • June 20th - World Refugee Day
  • June 21st - Summer Solstice/National Selfie Day (unofficial)

Other Post Ideas for June

  • Donuts to celebrate National Donut Day
  • Corn on the Cobb Day Information
  • Summer Kick-off Challenge
  • ... plus five more with full descriptions and recommendations in our full June Social Media calendar!

July


July Month and Week-Long Celebrations

  • National Anti-Boredom Month
  • National Blueberries Month
  • Shark Week (July 23-30):
  • Family Fun Month
  • National Grilling Month
  • National Ice Cream Month
  • National Hot Dog Month
  • National Parks and Recreation Month

Individual Days and Dental Holidays

  • July 1st - International Joke Day
  • July 4th - Independence Day
  • July 6th - International Kissing Day
  • July 7th - Chocolate Day
  • July 10th - Teddy Bear Picnic Day
  • July 12th - Simplicity Day
  • July 17th - World Emoji Day
  • July 28th - National Milk Chocolate Day
  • July 31st - National Avocado Day

Other Post Ideas for July

  • National UV Safety Month Challenge
  • Parents Day Celebration
  • Sour Candy Day Challenge
  • ... plus five more with full descriptions and recommendations in our full July Social Media calendar!

August


August Month and Week-Long Celebrations

  • National Immunization Awareness Month
  • National Smile Week (2nd week of August)
  • National Children's Eye Health and Safety Month
  • National Wellness Month
  • National Back to School Month

Individual Days and Dental Holidays

  • August 1st - National Girlfriends Day
  • August 6th - National Fresh Breath (Halitosis) Day
  • August 8th - National Happiness Happens Day
  • August 9th - National Book Lovers Day
  • August 10th - National Lazy Day
  • August 11th - National Align Your Teeth Day
  • August 13th - International Left-Handers Day
  • August 22nd - National Tooth Fairy Day
  • August 26th - National Dog Day
  • August 26th - National Woman's Equality Day
  • August 30th - National Beach Day

Other Post Ideas for August

  • National Relaxation Day Challenge
  • Water Quality Challenge
  • End of Summer Celebration
  • ... plus five more with full descriptions and recommendations in our full August Social Media calendar!

September


September Month and Week-Long Celebrations

  • National Cancer Awareness Events (Childhood, Ovarian, Prostate)
  • Gum Care Month
  • Office Manager Appreciation Month
  • Baby Safety Month
  • World Alzheimer's Month
  • National Learning and Development Month

Individual Days and Dental Holidays

  • September 4th - National Mouthguard Day
  • September 4th - Labor Day
  • September 8th - International Literacy Day
  • September 8th - Stand up to Cancer Day
  • September 14th - National Coloring Day
  • September 17th - International Patient Safety Day
  • September 18th - International Equal Pay Day
  • September 23rd - First Day of Fall/Autumnal Equinox
  • September 25th - National Daughters Day
  • September 27th - Ancestor Appreciation Day
  • September 29th - World Heart Day
  • September 29th - National Coffee Day
  • September 30th - National Chewing Gum Day 

Other Post Ideas for September

  • National Neighbor Day
  • Preparedness Month Challenge
  • Yoga Month Challenge
  • ... plus five more with full descriptions and recommendations in our full September Social Media calendar!

October


October Month and Week-Long Celebrations

  • National Breast Cancer Awareness Month
  • National Down Syndrome Month
  • National Liver Awareness Month
  • National Physical Therapy Month
  • National Dental Hygiene Month
  • National Orthodontic Health Month
  • National Healthcare Quality Week (October 15th to 21st)

Individual Days and Dental Holidays

  • October 2nd - National Child Health Day
  • October 4th - National Taco Day
  • October 6th - World Smile Day
  • October 9th - Columbus Day
  • October 15th - Global Handwashing Day
  • October 16th - National Boss's Day
  • October 21st - National Apple Day
  • October 26th - National Pumpkin Day
  • October 28th - National Immigrants Day
  • October 31st - Halloween

Other Post Ideas for October

  • National Pizza Month Celebration
  • National Sugar Awareness Month
  • Pumpkin Carving Challenge
  • ... plus five more with full descriptions and recommendations in our full October Social Media calendar!

November


November Month and Week-Long Celebrations

  • TMJ Awareness Month
  • National Diabetes Month
  • National Family Caregivers Month
  • National Native American Heritage Month
  • Lung Cancer Awareness Month
  • Mouth Cancer Action Month

Individual Days and Dental Holidays

  • November 1st - National Stress Awareness Day
  • November 4th - National Play Outside Day
  • November 5th - Daylight Saving Day
  • November 8th - World Radiography Day (aka X-Ray Day)
  • November 11th - Veterans Day
  • November 13th - World Kindness Day
  • November 14th - World Diabetes Day
  • November 15th - National Recycling Day
  • November 23rd - Thanksgiving
  • November 24th - Celebrate Your Unique Talent Day
  • November 24th - Flossing Day
  • November 28th - Giving Tuesday

Other Post Ideas for November

  • National Caregivers Month Challenge
  • National Dental Radiography Week
  • Great American Smokeout Challenge
  • ... plus five more with full descriptions and recommendations in our full November Social Media calendar!

December


December Month and Week-Long Celebrations

  • National AIDS Awareness Month
  • National Drunk and Drugged Driving Prevention Month
  • National Human Rights Month
  • National Write a Business Plan Month
  • National Handwashing Awareness Month
  • Use Your Dental Benefits Month

Individual Days and Dental Holidays

  • December 2nd - International Sweater Vestival Day
  • December 4th - World Wildlife Conservation Day
  • December 5th - Walt Disney Day
  • December 7th - National Pearl Harbor Day of Remembrance
  • December 9th - Christmas Card Day
  • December 13th - National Cocoa Day
  • December 15th - National Ugly Sweater Day
  • December 21st - Winter Solstice
  • December 25th - Christmas
  • December 31st - New Year's Eve

Other Post Ideas for December

  • Elf on a Shelf Dental Challenge
  • Gingerbread Decorating Day
  • Secret Santa Contest
  • ... plus five more with full descriptions and recommendations in our full December Social Media calendar!

Thank you for visiting our growing and (hopefully) helpful Dental Social Media Calendar for 2023!